THURSDAY, AUGUST 19
Welcome Message
U.S. Secretary of Agriculture Tom Vilsack
Leveraging Leading Metatrends to Reach Today’s Consumer
Dr. Rachel Cheatham, Founder & CEO, Foodscape Group, LLC
Retail Apple Sales: Covid Performance and Beyond
Steve Lutz, Senior VP, Insights and Innovation, Category Partners
Industry Outlook & Global Crop Report
Industry Outlook 2021 (formerly Production & Utilization Analysis)
Chris Gerlach, Director of Industry Analytics, U.S. Apple Association
Advocacy Update
Diane Kurrle, Sr. Vice President, U.S. Apple Association
Communications 101: An Effective Toolkit for Members
Angela Sommers, USApple Communications Committee Chair, Marketing Director, BelleHarvest Sales Inc.
FRIDAY, AUGUST 20
Trade Policy Under the Biden Administration
Michael Anderson, CAE, Vice President, Trade & Industry Affairs, Corn Refiners Association
Making Sense of Climate Policy and Carbon Markets
Bruce Knight, Principal and Founder, Strategic Conservation Solutions
Will Additional Drought In North America In 2022 Threaten Apple Production?
Drew Lerner, Senior Agricultural Meteorologist, Founder & President, World Weather, Inc
USApple Forecast & Industry Insights
2021 Apple Crop Estimate
Chris Gerlach, Director of Industry Analytics, U.S. Apple Association
Outlook 2021 Registration List (as of 8.20.21)
This year, we’re helping registered Outlook 2021 attendees find, message and meet onsite with other attendees using the Core Connect @ Outlook 2021 networking platform:
- Profile-matching helps identify prospective business partners
- Scheduling tools make it easy to find mutually available times to meet at the onsite location of your choice during the entire week of Outlook 2021 (August 16 – 20)
- Your contact information is kept confidential unless you decide to share it
- The Outlook 2021 events schedule is included in the platform for easy reference
Registered attendees of Outlook 2021 will receive an email with instructions for setting up their Core Connect profile.
We can’t wait to get back together in person in Chicago. Creating a healthy and COVID-appropriate environment for all conference attendees is of utmost importance to USApple. We are monitoring the COVID-19 pandemic and are working closely with the relevant authorities regarding appropriate public health and safety protocols.
As of June 11th, the state of Illinois (and city of Chicago) advanced into Phase V of the state’s reopening framework. This means all occupancy caps, social distancing requirements and other COVID-19 operating restrictions have officially been lifted statewide. Based on current hotel guidelines, face masks are not required for those who are fully COVID vaccinated. Conversely, if an attendee is not fully vaccinated, a mask is required. Obviously, a fully vaccinated attendee can also choose to wear a mask if they feel more comfortable doing so.
We know you share and will support our goal of having a safe and successful conference.