In February, USApple launched its second annual “Core Health” social media campaign, spotlighting the numerous health benefits of eating apples. Building on last year’s success, the campaign generates strong engagement and positive feedback.
This year, the visuals focused on people enjoying apples in various real-life settings, each tied to a specific health benefit. By leveraging the power of “infotainment” and the appeal of relatable faces, the campaign effectively captured attention and delivered key wellness messages to a broad audience.
- Video 1 – Brain
- Video 2 – Heart
- Video 3 – Cholesterol
- Video 4 – Blood Sugar
- Video 5 – Cancer
- Video 6 – Gut Health
- Video 7 – Whole Body