Jim is responsible for the overall management of USApple and execution of the association’s priorities. He ensures USApple programs, policies, personnel and finances are aligned with the strategic direction provided by the Board of Directors. Jim has dedicated more than 35 years to the management of food and agriculture organizations, including time in the Reagan … Continued

Diane oversees USApple’s work with federal lawmakers and regulators in Washington, D.C. She is responsible for educating members of the House and Senate and federal agencies on the important issues facing the domestic apple industry and how the decisions made on Capitol Hill will impact growers, shippers and processors. Diane is active in a number … Continued

Jessa is responsible for USApple’s membership program and events. Her responsibilities include recruitment and retention of members, development of sponsors and allied supporters, marketing, maintaining member information, and management of USApple’s two annual conferences. Jessa has diverse experience with professional and trade associations spanning the healthcare, human resource and affordable housing industries. Prior to joining USApple … Continued

Tracy oversees the communications program for USApple, which includes directing communications advocacy efforts to support the association’s government affairs program and raising consumer awareness of the apple industry via proactive media relations programs, as well as integrated social/digital campaigns.  In addition, she oversees USApple’s crisis management program and the association’s signature Apples4Ed grant program. Tracy has significant … Continued

Chris’ portfolio at USApple draws on his strong analytic and research experience to generate state-specific data on farmgate value of the apple crop and downstream jobs and economic activity; analyze and report industry analytics to support USApple policies and lobbying activities; prepare Market News, USApple’s premiere monthly storage report of apple inventory; and provide market intelligence on … Continued

Mark is responsible for work with federal regulatory agencies on apple production and marketing issues as well as management of USApple’s Industry Information program, including Market News and the annual Apple Crop Outlook & Marketing Conference. He has experience as a Minnesota farmer, as head of the state’s department of agriculture, and as a legislative … Continued

Matt’s portfolio at USApple includes financial and office management; meeting logistics and program support, including Young Apple Leaders, Capitol Hill Day, Apples4Ed and the Market News Report; and congressional visit and political action committee coordination. He brings a wealth of experience in association and nonprofit management to USApple, including member development, program administration, business operations and board … Continued

Beth is responsible for USApple’s sponsorship and advertising sales.